Welcome to UKSMF

Here at UKSMF we are A FREE private business networking and advice resource giving specific sales and marketing Advice and tips to anyone that needs it. Specialising in all aspects to do with Sales and Marketing. Our business networking site is the most active sales and marketing related business networking site on the net

Sales and marketing is not as simple as what it seems so we set up UKSMF to offer hands on sales and marketing advice from professionals that will help your business grow in the right way using the best kind of techniques that cost little to nothing to implement.

There are so many forms of sales and marketing that sometimes it can seem overwhelming as to what sorts to use and, it can seem even more daunting putting it into practise. Our sales and marketing advice can point you in the right direction.

We started off as a simple business networking sales and marketing focused business forum but we now offer the ability to post your own advice articles, blogs, podcasts, news, and even events giving your business a platform to showcase what you are doing and its all completely free.

Here is what a small amount of our members have said –

 “Since being a member of UKSMF we have found a better way of marketing and we continue to use UKSMF to help us with our sales strategies and processes going forward. A great business networking site and place to be”


“A superb resource and one of the more focused business networking sites for sales and marketing advice. It has benefited my business no end.”

Sandra Patterson

“I mention this sales and marketing forum to at least two people I talk to everyday, there is only one place where you can get such valuable free sales and marketing  information, and that’s on this forum, can you imagine how much you would have to pay to get such an insight into sales and marketing”

Stephen Gullidge


Come in and enjoy the experience and REGISTER today and see what we can do to help your business move your sales and marketing forward.

How to Become an Effective Sales Marketer This 2015?

These days, anyone can be a good writer and write something about marketing ideas or things that are related to marketing these days. But you don’t have to a good writer and a marketer all in one just to have a mind for marketing or a goal set to become one of the biggest marketing experts in the industry. All you need to do is to have your mind focus on that particular goal and do not work harder but work smarter. And most importantly, work hard to learn how to do the things especially if you are in the very first stage of the marketing industry. Keep on practicing regularly and read articles related to the field you want to pursue.

There is a huge body of research especially now that the internet can provide us with all the information we needed to learn in the field of marketing. There are research too that studies how people who are on top of their “A” game in the marketing field works, thinks and plans. Many people, particularly the beginners in the industry, assumes that these marketing superstars had their wealth already and have the talent which is a great advantage but to tell them the truth, they are regular people too with limitations and other careers but they only have one thing that others don’t – determination.

Like most other aspects of running or owning a business, it boils down to doing the hard work and committing to it for the long haul. Always remember these three things if you really want to become a marketing expert:

  1. Practice daily – you can start by reading articles of the popular marketers these days.
  2. Practice weekly – always think of the things you can do in a week if you work hard.
  3. Practice monthly – this is the part where you establish yourself in the online world. Start with your social media and invite friends to have some discussion who are also interested in the marketing field and together, you can all work as a group and have some brainstorming activities that can help build you as a beginning marketer.

Be sure you build your skills by practicing every single day and before you know it, you’ll be on your way to becoming a marketing expert and maybe you’ll reach the top just like everyone else.



Dos in Sales and Marketing

I absolutely have no idea how to be unique to my customers.

If an entrepreneur  was willing to  admit this grief; the amount of others were really feeling the same however were ashamed or also shy to step forward to talk about ways to resolve it?

 Actually, a recent research reveals that 53 % of the impact on the customer’s loyalty is related to the consumer’s sales experience. Just what distinguished the succeeding vendor was that they:

1. Give unique, valuable perspectives on the marketplace. Exactly what customers really care about is details and insight about their company, not just what the provider is peddling. Simply put: will the consumer cherish the sales call itself, also if they do deny it?

2. As contemporary marketers, we need to be out in the field with our sales specialists, hearing the language of the customer, knowing the buyer’s quest so we could take that back and make materials that will certainly assist our sales groups in their mission to offer special insight. That way, when a buyer starts their journey, both Marketing and Sales are on the very same web page when it comes to supplying worth and a distinct experience to the customer.

3. Stay clear of potential land mines. Rather typically, I acquire the reaction that it’s Marketing’s work to offer them with that one-of-a-kind idea when I have this conversation with sales. No. Who connects with the customer each day, discovering about their industry, their organizational structure, their individual goals, the mistakes of their purchasing/legal teams? Which can makes those connections in between just what many others clients have done to attain success and the client you are trying to court?


4. Enlighten the customer on brand-new concerns and results. We recognize exactly what has actually worked well for consumers just like them and how our options could help them expand their company. We have the power to challenge our client’s way of thinking, because we’ve viewed it all prior to with our other clients.

Providing our customers with one-of-a-kind understanding that tests their status quo is the obligation of BOTH the advertising and sales teams. As an initial step, gathering and assess just what your clients state made them buy from you. You could be shocked and pleased by what you hear!

What is the Difference Between Sales and Marketing


Without advertising you would not have leads or leads to comply with up with, yet without a good sales strategy and technique your closing price could sadden you. Advertising and sales ought to function concurrently, however in most firms they are departments that do not even talk to each various other.

If we simplified to the basics, advertising and marketing is every little thing that you do to get to and convince potential customers and the sales process is every little thing that you do to shut the sale and acquire an authorized agreement or deal. Both are necessities to the success of a company. You could not do without either process. If you work to tactically combine both efforts you will experience a successful quantity of business development. However, likewise if the initiatives are unbalanced or divisions do not connect it could detour company growth.

Your advertising ought to consist of methods that you can gauge your reach and job to persuade your prospects that you are the business for them. It’s the message that readies the prospect for the sale. It could include advertising and marketing, public relations, social media sites, connection advertising, brand name advertising and marketing, viral marketing, and direct-mail advertising.

The sales process consists of social interaction. Most the time the possibility or possible consumer has actually been driven to you via advertising initiatives.

If advertising and marketing is done efficiently you could start to remove that possibility from the condition of a cold lead to a warm lead. When the possibility hits the”cozy” level it’s a lot easier for the sales expert or sales division to shut the sale.

Analyses have actually revealed that it takes multiple contacts utilizing both sales and marketing to move the prospect from one level to the next. That is why it is essential that you create a process that combines both sales and advertising and marketing. Make certain that you’ve integrated the 2, advertising and sales.

Are you unclear of how you can integrate your advertising and sales?

Attempt this. Take a couple of moments and divide your possibility lists and database into classifications of cold, warm, and hot leads.

For example you will attempt the adhering to techniques of call:.

Cold Lead Strategy – Send out a direct mailing or supply them an unique advertising.
Warm Lead Strategy – Try a follow-up phone call, send a sales letter, or arrange an unique seminar or training session to obtain all your warm leads together.
When you’ve removaled your prospect to the “warm” degree it’s time to proceed in closing the sale, call it passing the baton if you ‘d such as. If you somehow engage the possibility, this will certainly be much easier to do. You can do this by carrying out an individualized telephone call, make a discussion, or offer a contract, proposition, or estimation .

Suppose you are uneasy with the sales or marketing procedure?

If you are stronger in advertising and marketing, find an individual which recognizes and gets the sales process. If you are better at sales find an individual that could help you boost the message, make marketing materials that sell and offer you techniques and concepts.

Check Out These Questions to Help Increase Marketing Sales  

Have you heard about metrics? Well, these are the statistics that every marketers use to determine their sales for the day, week, month or even for a year. Even for a fact that metrics is very useful to your business but still it is very difficult to sense where changes are happening much less where the trend directions are changing and facing now.

Other marketers are doing it only by gut feeling because, well, they are right in the middle of it even from the beginning so they are sticking to their gut. But for some reasons, sometimes our gut feel will burn us without even noticing it because we tend to filter what we are experiencing through existing expectations particularly the latest changes in the marketing industry today.

That is why some or probably most marketers these days are in need for metrics so that they don’t have to spin too much conclusions and assumptions in which it might lead to bad decisions that are based on too much gut feel or opinions. We must know that metrics are questions too and they are a form of questions. That’s why we are here to learn these questions to help us increase sales and learn more about metrics too:

Question 1 – How many people saw a specific page this month?

Now for those of you who don’t know, most common metrics for businesses with web site are called “page views” which asks questions too just like this. Website metrics are pretty common and easier to collect than metrics from other media in which they are often on you and your team to collect. The work to do that might seem painful, but you can learn a lot from it.

Question 2 – How many people heard, seen or viewed our advertisement on radio, television or even online?

These questions are important so that you know whether to invest in marketing or perhaps think of something else. You would do the same for anything else marketing on any media, otherwise you’ll have nothing other than gut feel to help you make these decisions. Traditional media doesn’t often provide these metrics, because they can’t. Getting to know these things are important as Question 1 as well.

Question 3 – Am I communicating with my customers correctly and naturally?

Now for this, it is our natural feeling to put our shoes on our customers sometimes whenever we feel that our sales are not increasing. We should think of the things on how to reach our customers and how to know what they like and what they do for living if they can be included in the marketing process. This one is really important to know as a

Marketing 101: Learn the 4 Rights of Marketing

For you, what is the secret of marketing success? Do you consider yourself successful in your field right now?

For most people, particularly the marketers of these years, explains that the secret of marketing success can be explained, achieved and learned in just 4 words. These are the 4 Rights of Marketing.

No matter what field you are right now whether your field of concentration is on Search Engine Optimization (SEO), Content, Sales or Social Media, the 4 Rights of Marketing are critical considerations and components that you should learn, apply and include in your every decision, in your business or in your life perhaps. They are considered as the foundation of marketing. Without them, marketing investments and the marketers themselves will have a little chance of driving the results they want or they need in their businesses. That’s true story!

Now if you are wondering, what are these 4 Rights of Marketing by the way? They are the:

  1. Right message to the…
  2. Right audience at the…
  3. Right time in the…
  4. Right place


As we explain this, we all know that the hardest thing to do when you are handling a business is to figure out what is the right message, the right audience, the right time and the right place are for and how can it affect your marketing investments.


The Right Message

You can’t encourage or attract customers and other investors to your business if you don’t craft a compelling message that will totally blow their minds away. You can’t get your target audience if you don’t have the right message to tell them about your business so that they will understand it right from the beginning.


The Right Audience

You have to research the audience to identify specific target segments because one size does not fit all in marketing. In other words, one message does not fit all in marketing.


The Right Time

You have to make sure your marketing campaigns get in front of people when they’re receptive to them or your efforts will be useless. Timing matters a lot in marketing and it’s probably the “right” that you’ll have to experiment with the most.

The Right Place

Every person in the world is not going to see every ad in the world. It’s your job as the marketer to find the best placement to ensure the target audience sees it. Before you can write your ad, you have to place your ad. People need to see your marketing messages in the right place to make them respond to it.